What is Truth Layer?

Truth Layer Design is a boutique consulting firm based in NYC born from a recurring observation. Its founder, Danielle Beecham-Coello, spent the early years of her career crafting UX Design solutions for early-stage startups.

As her career advanced, supporting Fortune 100 companies and growth-stage startups, she observed an unwavering truth: even highly successful organizations wavered when their teams struggled to understand their customers.

At Truth Layer, we believe that data points are just the outline for the more compelling story your product could be telling. That’s why we help organizations in complex industries connect with the people who drive their products and solutions.

We deliver strategy and implementation solutions based on strong narratives because success relies on understanding what’s true to your customer.